NOW ServiceNow Inc

Previous close
$102.00
Est. 12 months change
+99.77%
Projected Price
$204.80

Profitability Metrics

Return on Equity (ROE)
15.70%
Return on Assets (ROA)
6.62%
Return on Invested Capital (ROIC)
12.38%
Weighted Average Cost of Capital (WACC)
9.55%
ROIC - WACC
2.83%
Updated : 2026-04-04 05:47 ET

Valuation Metrics

P/E Ratio
61.11
Forward P/E
24.47
PEG Ratio
0.82
Debt Current Ratio
1.00

Growth & Cash Flow

Gross Margin
77.53%
Operating Margin
14.40%
FCF Margin
34.30%
TTM Revenue Growth
20.66%
Projected 12M EPS Growth
149.79%

Price Change

Price % from 50 SMA
-8.52%
Price % from 200 SMA
-36.48%
6 Months
-43.96%
1 Year
-38.11%
2 Years
-32.63%
Click here to see the list of ETFs containing NOW as a top holding :ServiceNow Inc ETFs

Analysis

Company Overview

ServiceNow provides cloud-based workflow automation software that helps enterprises digitize and automate operations across IT, HR, finance, and customer service. Sector: Technology.

Overview

ServiceNow Inc (NOW) is an individual stock. The analysis below presents key financial metrics for the company, covering profitability, capital efficiency, valuation, margins, and growth.

Profitability & Capital Efficiency

Examining the company through a capital allocation lens, ROIC is 12.38%, WACC is 9.55%, and the economic spread is 2.83%. On balance, the company is generating returns above their cost of capital, though the margin is slim enough to warrant attention. Supporting metrics show ROE at 15.70% and ROA at 6.62%, a combination that helps frame whether profitability strength is broad enough to hold through different market conditions. Taken together, the return profile suggests a company that is value-creative but with less room for execution slippage.

Valuation

Turning to how the market is pricing the underlying earnings, trailing P/E of 61.11, forward P/E of 24.47, PEG of 0.82. The forward multiple comes in well below the trailing figure, reflecting analyst expectations for earnings acceleration across the company. A sub-1.5 PEG is a positive signal, indicating the company's earnings growth expectations are more than adequate to justify current prices. The aggregate current ratio of 1.00 reflects tighter near-term liquidity — a factor worth monitoring if macro conditions tighten. The combined picture across P/E, forward P/E, PEG, and current ratio suggests a company that is priced for continued execution — where disappointment would be costly and outperformance would likely require positive earnings surprises.

Margins & Cash Generation

From gross to free cash flow, gross margin sits at 77.53%, operating margin at 14.40%, and free cash flow margin at 34.30%. At this level, gross margins reflect the kind of pricing power and cost insulation that characterizes category-leading businesses. Operating margins are thin enough to warrant attention — businesses at this level are more exposed to cost inflation. At this level, FCF margins reflect a company with genuine capital efficiency and strong cash-based earnings quality. The margin profile is mixed, with some layers more resilient than others and less room for execution slippage.

Growth & Forward Outlook

Combining revenue momentum with analyst targets, the estimated 12-month price change of 100.78%, where analysts are collectively positioned for a material move higher, while TTM revenue growth of 20.66% reflecting top-line acceleration that, if sustained, supports the forward earnings case. Separating operating reality from market-implied expectations is useful here — they can diverge meaningfully when sentiment shifts. The forward return case hinges on whether the operating reality stays close enough to analyst assumptions for those targets to remain credible. The estimated 12-month price change is based on analyst consensus price target estimates, sourced from publicly available data, and should not be interpreted as a reliable prediction of future performance.

Conclusion

Strong Buy

When all the evidence is placed side by side, this profile stands out as one with genuine compounding characteristics and limited structural headwinds.

This assessment is based solely on the quantitative metrics presented above and does not constitute financial advice. Investors should consider their own risk tolerance and conduct independent research before making investment decisions.